DESIGN THINKING IN THE INTERCONNECTED WORLD
SHARING EXPERIENCE & PROJECTS
Converting great ideas into executed projects delivering business value. With Design Thinking at the core of my practices I work at the intersection of digital technologies, visual & service design and project management.
It is a human-centered approach to designing service experience that draws from integrating the needs of people, the possibilities of technology, and the requirements for business success. Service design leverages expertise from UX, visual communication design, psychology, marketing, operational excellence, digital technologies, ethnography, customer service, product design and business analysis. It provides new methods for engaging customers, making complicated things simple and delivering a better service setup Read more…
SCANDINAVIAN WEB DESIGN
Scandinavian design in general is known for being simple, minimalistic and focused on user experience: from modern architecture, industrial design, interiors, to some of the coolest websites online. My numerous visits to Norway inspired me and enlightened me with respect to simplicity and usability of both visual and urban design concepts. Many of those design aspects have been inherited by web designers based in Scandinavia and influenced web design elsewhere. Read More…
DIGITAL & PHYSICAL EXPERIENCE DESIGN
Adapting your strategy to Digital & Physical Fusion offers customers a seamless, intuitive, enjoyable and engaging experience. Speak to the millennial generation in their mother tongue – digital. Look through the eyes of an end user. Web design should always consider a wider picture – how does a website fit into a user holistic experience, what service does it provide, what needs it shall meet. We do not design websites anymore, we design platforms that enable and inform about services and help shape your brand and your customers’ experience. Read More…
For Tourism, Business and Living; a digital magazine and social media campaign delivered for Making Waves – a Scandinavian company based in Oslo and Krakow. Project managed from concept to launch: design, development and content production. Krakow is Poland’s second largest city and has emerged as one of the fastest growing outsourcing, digital & IT hot spots in the world. According to the last Tholons Top 100 Outsourcing Destinations report the city remains the best European location for outsourcing services. Read more…
THINK DESIGN MANAGE
Combining empathy for the context of a problem, creativity in generation of insights and solutions, and rationality in analysing and fitting various solutions to the problem context. Applying design thinking – a human-centered approach that deeply integrates the needs of people, the possibilities of technology, and the requirements for business success.
The professionally trained design team applies design principles and techniques across various design disciplines: user experience, visual communication, information architecture, content design, customer journey mapping – employing interdisciplinary and hybrid approaches to the practice of design. Project manager and the team aim to completely understand the target user audience and how they would interact with the solution.
Design-led solutions are further developed, iterated and tested with end users. Key activities and objectives during the Develop stage are: well defined and understood user profiles, experience scenarios, role playing, service and interaction blueprinting, physical prototyping engaging real users.
Designed product or service is finalised and launched. The key activities and objectives during this stage are: implementation, final testing, approval and launch; targets, evaluations and feedback loops. We launch a website or a service and reveal it to the world, but that’s not the end of the story… Effective team collaboration, as well as stakeholders and users engagement is a key role of a project manager in this phase.
EXPERIENCE ACROSS DIGITAL TECHNOLOGIES, UX & SERVICE DESIGN